Award-winning pet food: animonda is top brand 2021

Once a year, the trade magazine awards the Top Brand to the 100 most successful brands in the most important categories. "We are delighted to receive the Top Brand award," says Udo Bilz, Head of Marketing at the company, which is part of the heristo Group. "Especially since, as a pet food manufacturer, we are not represented in the food retail trade with our products. The fact that we were chosen anyway shows how popular our wet cat food is with consumers."

The Top Brand award is particularly valuable as it is based on a consumer survey conducted by the Gesellschaft für Konsumforschung (GfK) and the selection criteria are transparent. Market share gain, sales development, number of buyers and buyer reach are also evaluated.